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Pre Reg Detailed Scoring Guide

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845/1 PRE -REG . DETAILED SCORING GUIDE. SECTION A (COMPULSORY) 1a) Selecting a Suitable Area Target Market Availability Daniel should choose a location where potential customers are already present in large numbers, such as near schools, offices, or busy streets. The presence of schools means there is a ready market of students and staff who are likely to buy fresh juice, especially during break time and after school. By observing the movement of people and identifying peak hours, Daniel can position his b usiness where demand is highest, increasing his chances of making consistent daily sales. Level of Competition The presence of many juice sellers in one area shows that there is demand for juice, which is a good sign for Daniel. However, he must study how these competitors operate and identify their weaknesses, such as lack of refrigeration or poor hygiene. Instead of avoiding competition completely, Daniel should use it as an opportunity to offer better quality juice, improved packaging, and cold beverages , which will help him stand out and attract more customers. Accessibility and Visibility A good business location must be easy for customers to see and reach without difficulty. Daniel should select a place along a busy road or near entrances to schools or markets where people pass frequently. A highly visible location increases walk -in customers and impulse buying, while a hidden or hard -to-access place may reduce sales even if the rent is cheaper. Affordability Daniel needs to carefully balance the cost o f rent with his available capital of UGX 7,000,000 to avoid running out of money before the business stabilizes. Choosing a very expensive location may leave him with insufficient funds for equipment and stock, while a very cheap location may lack customer s. Therefore, he should select a moderately priced location …
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Pre Reg Detailed Scoring Guide , is an educational document on StudyUganda.com. This resource includes: "845/1 PRE -REG . DETAILED SCORING GUIDE. SECTION A (COMPULSORY) 1a) Selecting a Suitable Area Target Market Availability Daniel should choose a location where potential ……" (Format: PDF) — 639.68 KB, 14 pages. Added July 23, 2026.

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